Skip to content
0203 397 3736
cropped digital aesthetics logo full white
Book Call
Book Call
  • Services
    • Services Mega

      SEO

      Get on the first page of Google

      SEO

      Low cost per acquisition
      High return on investment
      Continuous growth

      Paid Search Marketing

      Instant generation of new leads

      Paid Search

      Fastest route to market
      Highly effective
      Fully measurable

      AI Optimisation

      Optimise for ChatGPT and LLMs

      AI Optimisation

      Top Positioning
      Powerful Recommendation
      The Future of Marketing

      Social Media Marketing

      Grow followers, find new clients

      Social Media

      Find new customers
      Fully measurable
      Continuous growth

      Web Design

      Get more from your website

      Web Design

      User focused
      Search engine (SEO) friendly
      High performance

      Email Marketing

      For customer retention

      Email Marketing

      Personalised engagement
      High ROI potential
      Measurable impact

      Brand Reputation

      Boost Your Brand Image

      Brand Reputation Management

      Measurable results
      Crisis management
      Effective protection

      Business Consulting

      Involves providing expert advice

      Business Consulting

      Improve Satisfaction
      Boost Efficiency
      Grow Revenue

      Convert visitors to buyers

      Contact us today for a quote on a new website and to learn how we can help your business succeed.

      Social Media Marketing

      Grow your followers, find new clients

      Social Media

      Find new customers
      Fully measurable
      Continuous growth

      SEO

      Get on the first page of Google

      SEO

      Low cost per acquisition
      High return on investment
      Continuous growth

      Paid Search Marketing

      Instant generation of new leads

      Paid Search

      Fastest route to market
      Highly effective
      Fully measurable

      Web Design

      Maximise enquiries from the website

      Web Design

      User focused
      Search engine (SEO) friendly
      High performance

      Email Marketing

      For customer retention

      Email Marketing

      Personalised engagement
      High ROI potential
      Measurable impact

      Brand Reputation

      Boost Your Brand Image

      Brand Reputation Management

      Measurable results
      Crisis management
      Effective protection
      Convert visitors to buyers

      Contact us today for a quote on a new website and to learn how we can help your business succeed.

  • Sectors
    • Sectors Mega

      Beauty

      • Aesthetic Clinics
      • Cosmetic Surgery
      • Dermatology
      • Skin Care
      • All Beauty
      • Aesthetic Clinics
      • Cosmetic Surgery
      • Dermatology
      • Skin Care
      • All Beauty

      Dental

      • Endodontics
      • Dental Labs
      • Orthodontics
      • Periodontics
      • All Dental
      • Endodontics
      • Dental Labs
      • Orthodontics
      • Periodontics
      • All Dental

      Healthcare

      • Doctors & GPs
      • Medical Clinics
      • Hospitals
      • Orthopaedic
      • All Healthcare
      • Doctors & GPs
      • Medical Clinics
      • Hospitals
      • Orthopaedic
      • All Healthcare

      Wellness

      • Gym
      • Spa
      • Yoga & Pilates
      • Holistic Medicine
      • All Wellness
      • Gym
      • Spa
      • Yoga & Pilates
      • Holistic Medicine
      • All Wellness

      Convert visitors to buyers

      Contact us today for a quote on a new website and to learn how we can help your business succeed.

  • Testimonials
  • About
    • About Mega

      Latest News

      How to Incorporate Diversity into UK Beauty & Aesthetics Marketing

      How to Incorporate Diversity into UK Beauty & Aesthetics Marketing

      Learn how UK beauty brands can build trust by embracing diversity, inclusivity, and authentic representation in marketing campaigns.

      Why Smart Clinics Only Use WordPress

      Why Smart Clinics Only Use WordPress

      Not all websites are created equal, and if you’ve ever wondered which website platform to use in a world full […]

      • About Us
      • Our Team
      • News
      • Our Portfolio
      • Awards
      • About Us
      • Our Team
      • News
      • Our Portfolio
      • Awards
      Best Solution Provider Aesthetic Awards 2026 Logo
      business man award
      best website award
  • Contact
    • Contact Mega
      Appointments
      Book Online
      Call Us
      0203 397 3736
      WhatsApp
      Send a Message
      Get in touch
      Fill in the form

      Convert visitors to buyers

      Contact us today for a quote on a new website and to learn how we can help your business succeed.

cropped digital aesthetics logo full white

News / News / New Aesthetic Industry Regulations In UK

New Aesthetic Industry Regulations In UK

  • 15 August 2022
Illustration of cosmetologist giving botox to female patient
Share

At Digital Aesthetics we are proud to support our clients in the health and beauty industries, so we make sure to keep up to date with news that could affect them.

These past few weeks, parliament has been abuzz with MPs on the Health and Social Care Select Committee calling out for the Government to put further regulations on the aesthetics industry and implement strict regulation on non-surgical cosmetic procedures.

We know this will directly impact on our many loyal customers, so we wanted to walk you through what these MPs are calling for and what it will mean for you.

Why should these changes be implemented

We are lucky that we service highly professional, qualified and ethical aesthetics providers. Unfortunately, experience, qualifications and professionalism aren’t always guaranteed in the UK aesthetics industry. Up until now, the UK aesthetics industry has been largely unregulated, which means that some clients have been left vulnerable and many procedures have been performed by inexperienced practitioners, in unhygienic environments.

Non-surgical procedures are significantly safer than surgical aesthetic procedures, but they still come with some risk. It’s highly important that those in the industry realise the importance of procedures carried out by qualified, experienced aesthetic practitioners.

It is the responsibility of us all, along with the government, to ensure the health and safety standards of those in the aesthetics industry are beyond reproach. All aesthetic procedures should be administered by only the best in the industry.

How did this come about?

Well, this all started when the MPs on the Health and Social Care Select Committee produced suggestions on regulations in the aesthetics industry, within their Health and Social Care Select Committee’s new report: ‘The Impact of Body Image on Mental and Physical Health’.

The underlying conclusion of the report was that the rise in body dysmorphia and body dissatisfaction is what drives the aesthetic market. A market that has been mostly unregulated up until now.

What was in the report?

The report included some sizable recommendations to the Government, in regards to regulating the aesthetics industry. The suggestions included implementing a stricter licensing regime for the aesthetics industry by July 2023.

It’s suggested that dermal fillers no longer will be administered to any willing client, but that they will require a prescription. They also intend to raise the standards on training for administering practitioners and implementing a two-part consent process. This consent process addresses the mental and physical health of the patient, before permitting the procedure to go ahead.

What this comes down to, is that patients prone to mental health issues, such as body dysmorphia, will hopefully be protected. Similarly, patients with underlying health concerns, which may be affected by these treatments, will be protected in a way that looks after their overall health.

The MPs also suggested that vulnerable individuals needed to be protected overall, so they intend to put the focus on protecting them through advertising and online publications. The committee plans to work closely with the Advertising Standards Authority, in order to encourage transparency across advertisers and influencers and to encourage them all to stop doctoring images. The report suggests incorporating a logo system, where all commercial images will have to highlight all digital alterations, thereby informing the audience when filters, airbrushing and photoshopping has occurred. In addition, the report prioritisies the diagnosis and treatment of body dysmorphia, which is a growing mental health issue.

According to Jeremy Hunt, the Health and Social Care Committee chair “The Government must act urgently to end the situation where anyone can carry out non-surgical cosmetic procedures, regardless of training or qualifications. We heard of some distressing experiences – a conveyor belt approach with procedures carried out with no questions asked, procedures that have gone wrong and the use of filthy premises.”

Evidence was also delivered by the Joint Council for Cosmetic Practitioners. Chair and Professor of the Joint Council for Cosmetic Practitioners, David Sines, said “We look forward to continuing our engagement with the Government and health care regulators during the forthcoming months to realise the key objective of embedding patient safety and public protection for members of the public who elect to engage with non-surgical procedures within the context of national enforceable legislation.”

Conclusion

Yes, this will put further pressure on many aesthetics practitioners and clinics, however, this move to implement stricter regulations and protect the patients can only be a positive move for the industry. At Digital Aesthetics, we fully support these proposed changes, as regulating this fast-growing industry and protecting patients should always be prioritised.

Attract more patients to your clinic
get in touch
← Previous How To Create a Healthcare Social Media Calendar
Next →Healthcare Marketing Podcasts To Attend
Anna Maria Balint
With a passion for health and beauty, Anna Maria Balint has actively engaged in the industries since 2007. She covers all aspects from sales to marketing - plus her focus on eco-friendly nature products makes this well-rounded journey even more special!
Get In Touch
  • 0203 811 4768
Categories
  • News
  • Marketing
  • Organic Search
  • Paid Search
  • Social Media
  • User Experience
  • Web design
Attract
More Patients  
To Your Clinic
Rank Your Website 
On The First Page 
Of Google
book a call
Related Articles
How to Incorporate Diversity into UK Beauty & Aesthetics Marketing
Why Smart Clinics Only Use WordPress
Managing Online Reputation in Beauty & Aesthetics
Turning Clinics into Micro Influencers in the UK Aesthetics Industry
Get The Latest News

    related services

    Social Media Marketing

    SEO
    Web design
    Case Studies
    Tower Bridge London

    London Bridge Plastic Surgery

    You Might Also Like

    clinic diversity
    Marketing
    How to Incorporate Diversity into UK Beauty & Aesthetics Marketing

    Learn how UK beauty brands can build trust by embracing diversity, inclusivity, and authentic representation in marketing campaigns.

    Smart Clinics WordPress
    Web design
    Why Smart Clinics Only Use WordPress

    Not all websites are created equal, and if you’ve ever wondered which website platform to use in a world full

    Online Reputation
    User Experience
    Managing Online Reputation in Beauty & Aesthetics

    Discover how UK beauty and aesthetics clinics can manage online reputation, respond to reviews, and build trust through client care.

    clinic diversity
    How to Incorporate Diversity into UK Beauty & Aesthetics Marketing
    Smart Clinics WordPress
    Why Smart Clinics Only Use WordPress
    Online Reputation
    Managing Online Reputation in Beauty & Aesthetics
    Micro Influencers
    Turning Clinics into Micro Influencers in the UK Aesthetics Industry

    Start growing your clinic

    Find out how easy it is to work with a team that understands your business!
    0203 811 4768
    book a call
    • Home
    • Services
      • SEO For Clinics
      • Paid Search Marketing
      • Social Media Marketing
      • Web Design
    • Sectors
      • Aesthetics
        • Aesthetic Clinics
        • Cosmetic Surgery
        • Skin Care
        • All Aesthetics
      • Dental
        • Endodontics
        • Dental Labs
        • Periodontics
        • Orthodontics
        • All Dental
      • Medical
        • Dentists
        • Doctors / GP
        • Medical Centres
        • Hospitals
        • Laser Eye Surgery
        • Diagnostic Centre
        • All Healthcare
      • Wellness & Fitness
        • Spa
        • Gyms
        • Yoga & Pilates
        • All Wellness
    • Testimonials
    • About
    • Our Portfolio
    • Latest News
    • Contact
    Book Call
    Book Call
    0203 397 3736

    Digital marketing agency to help grow your health & beauty practice

    Get In Touch
    124 City Road, London, EC1V 2NX
    0203 397 3736
    Get the latest updates

      • Sitemap
      • Privacy Policy
      • Careers
      • News

      Copyright © 2007 - 2026 Digital Aesthetics | Powered by Digital Aesthetics. Company No. 11140580

      Digital Aesthetics Support
      Hello 👋
      How can we help?
      Open chat