Artificial Intelligence
Clinic Enquiry Conversion Rate 3 Times Higher With ChatGPT
ChatGPT enquiries are converting 3 times higher, according to Digital Aesthetics’ proprietary tracking data.
Get Recommended by AI
AI Optimisation
- Top Positioning
- Powerful Recommendation
- The Future of Marketing
AIO
What Is AI Optimisation?
AIO short for AI (Recommendation) Optimisation is a brand new marketing technique that ensures high visibility in AI recommendations. It also assists autonomous agents to pick your clinic/brand over others. Take advantage of an advanced strategy for maximising presence in AI for aesthetic clinics and healthcare practices. This method puts clinics at the forefront of comparison and recommendations for maximum bookings.
client testimonial
statistics
of customers using AI to shop
0
%
of British adults are using digital/voice assistants daily
0
%
of ChatGPT usage among 15-24 year-olds
0
%
Benefits Of Wide Reach
The Value Of AI Optimisation
Increased Customer Trust And Loyalty
Appearing in AI recommendations helps to bring more enquiries to clinics. It also helps to build trust and could also encourage customer loyalty. Repeat business is based on satisfaction which brings long-term relationships with clients.
Enhanced Competitive Advantage
With the current technology AI only recommends 3-5 options for many services. So standing out from the crowd has never been harder.
Higher Financial Performance
Clinics that appear consistently in Ai recommendations will experience higher revenue and profitability due to increased customer trust. They will also have the ability to command premium pricing.
A word from our client
They have provided us with excellent services, consistently delivering exceptional results. Their dedication and expertise have made a significant impact on our business, greatly enhancing our digital presence. Thank you very much.
How we work
AI Optimisation Solutions
At Digital Aesthetics, we understand the unique challenges of the medical aesthetics industry and healthcare, in regards to marketing and AI. Our specialised strategies for AI proactively manage your brand’s visibility to ensure ongoing success.
1. AI Content Strategy
Get help in creating a content strategy that fits the needs of AI. This would include content published on your clinic’s website and as well as other sources.
2. Monitor AI Mentions & Sentiment
Regularly track and manage what is said about your brand in AI platforms such as ChatGPT, Google AI Mode, Perplexity, Venice, Grok, Gemini and many more. The general sentiment percentage will also be provided monthly.
3. Optimise For AI
The optimisation process is based on the analysis of the above information and the evaluation of the total visibility in AI engines to sustain growth.
4. Research & Development
As AI is so new, platforms, techniques and methods change so staying at the forefront of this technological advance was never more important than now. Work with a team that understands the importance of getting ahead and staying ahead.
1.
AI Content Strategy
Get help in creating a content strategy that fits the needs of AI. This would include content published on your clinic’s website and as well as other sources.
2.
Monitor AI Mentions & Sentiment
Regularly track and manage what is said about your brand in AI platforms such as ChatGPT, Google AI Mode, Perplexity, Venice, Grok, Gemini and many more. The general sentiment percentage will also be provided monthly.
3.
Optimise For AI
The optimisation process is based on the analysis of the above information and the evaluation of the total visibility in AI engines to sustain growth.
4.
Research & Development
As AI is so new, platforms, techniques and methods change so staying at the forefront of this technological advance was never more important than now. Work with a team that understands the importance of getting ahead and staying ahead.
04.
Our Approach
Why Digital Aesthetics For AI Optimisation?
precise targeting
We create bespoke marketing strategies to precisely target your ideal audience, using advanced analytics and market research to guarantee results.
monthly reports
We provide comprehensive monthly reports that detail the performance and impact of your campaigns with clarity, allowing you to stay informed.
flexible budget
We understand that every establishment has unique needs. That is why we offer flexible budget options tailored to fit your specific resources.
precise targeting
We create bespoke marketing strategies to precisely target your ideal audience, using advanced analytics and market research to guarantee results.
monthly reports
We provide comprehensive monthly reports that detail the performance and impact of your campaigns with clarity, allowing you to stay informed.
flexible budget
We understand that every establishment has unique needs. That is why we offer flexible budget options tailored to fit your specific resources.
boost in conversion rate
0
%
The Problem
After an extensive business review, we identified core areas of improvement regarding AI optimisation. This led to the construction of a new Bodyvie website structure that reflected Chatbot positioning. There was an additional effort to grow the information available online for the brand and key brand ambassadors.
The Solution
We developed an AI-powered recommendations optimisation project for the clinic, enabling personalised content and service suggestions based on user behaviour. The system adapts to different customer needs, guiding those with little prior awareness of our services, and those more technically informed through to conversion. We also audited existing content to identify gaps, restructured recommendation logic to prioritise high-intent material, and improved how relevant content is surfaced. The outcome: a 51% drop in bounce rate, a 61% lift in conversion rate, and a 134% increase in conversions coming from AI-guided user paths.
Details
The Problem
After an extensive business review, we identified core areas of improvement regarding AI optimisation. This led to the construction of a new Bodyvie website structure that reflected Chatbot positioning. There was an additional effort to grow the information available online for the brand and key brand ambassadors.
The Solution
We developed an AI-powered recommendations optimisation project for the clinic, enabling personalised content and service suggestions based on user behaviour. The system adapts to different customer needs, guiding those with little prior awareness of our services, and those more technically informed through to conversion. We also audited existing content to identify gaps, restructured recommendation logic to prioritise high-intent material, and improved how relevant content is surfaced. The outcome: a 51% drop in bounce rate, a 61% lift in conversion rate, and a 134% increase in conversions coming from AI-guided user paths.
Get Mentioned in ChatGPT Recommendations
Contact us today to learn how you can get more bookings from ChatGPT.
Industries we work for
Working Across
Diverse Sectors
With a diverse portfolio spanning GP appointments, hair transplants, hip replacement surgery, and waxing services, we have garnered extensive expertise in marketing across various industries. This invaluable experience allows us to engage with you in a language you understand, providing an intimate understanding of your business and a competitive advantage.
Aesthetic
Aesthetic
⦿
Aesthetic Marketing Professionals
⦿ Aesthetic Clinic Owners
⦿ Aestheticians & Dermatologistst
Details
⦿ Aesthetic Clinic Owners
⦿ Aestheticians & Dermatologistst
Dental
Healthcare
Healthcare
⦿
Healthcare Practice Marketers
⦿ Doctors, Psychologists, Etc.
⦿ GMC Guidelines Adhered
Details
⦿ Doctors, Psychologists, Etc.
⦿ GMC Guidelines Adhered
Wellness
Wellness & Fitness
⦿
Wellness Industry Promoters
⦿ Gyms, Spas & Retreats
⦿ Nutritionists & Dietitians
Details
⦿ Gyms, Spas & Retreats
⦿ Nutritionists & Dietitians
Testimonials
Clinics managed
0
+
years experience
0
+
budget managed
£
0
M
client income
£
0
M
FAQs
How Can I Optimise AI to Boost My Clinic’s Traffic?
You optimise AI recommendations by giving the system good, high-quality content to work with. That means having clear, accurate procedure pages, FAQs, patient stories and consistent site structure. Use schema markup, headings, and metadata so AI tools can understand what each page is about. Monitor which AI sources (chatbots, voice assistants, etc.) are sending traffic, and refine your content to better match common patient questions. Feedback loops & real-data (what users actually click on) help you improve over time.
What Are The Key Metrics When Evaluating The Effectiveness Of Reputation Efforts?
- Creating content that answers conversational queries (e.g. “What is recovery like after rhinoplasty?”) so AI tools can pick it up.
- Using structured data (schema) so AI and chatbots recognize your services and credentials.
- Building topical authority: produce thoughtful articles, expert profiles, before/after case studies, and patient reviews. These help AI and search-agents see your clinic as a trusted source.
Do I Need to Change my Website Content Style to Appeal to AI Tools?
AI-driven tools prefer content that’s clear, structured, and written in natural language. That means using headings, simple FAQs, conversational tone and answering common patient questions directly. Also limit overly technical jargon unless your audience is already highly informed. AI tools often pull from publicly visible pages, so ensure your clinic’s content is open, well-formatted and as useful as possible.
How Can I Optimise AI to Boost My Clinic’s Traffic?
You optimise AI recommendations by giving the system good, high-quality content to work with. That means having clear, accurate procedure pages, FAQs, patient stories and consistent site structure. Use schema markup, headings, and metadata so AI tools can understand what each page is about. Monitor which AI sources (chatbots, voice assistants, etc.) are sending traffic, and refine your content to better match common patient questions. Feedback loops & real-data (what users actually click on) help you improve over time.
What Are The Key Metrics When Evaluating The Effectiveness Of Reputation Efforts?
- Creating content that answers conversational queries (e.g. “What is recovery like after rhinoplasty?”) so AI tools can pick it up.
- Using structured data (schema) so AI and chatbots recognize your services and credentials.
- Building topical authority: produce thoughtful articles, expert profiles, before/after case studies, and patient reviews. These help AI and search-agents see your clinic as a trusted source.
Do I Need to Change my Website Content Style to Appeal to AI Tools?
AI-driven tools prefer content that’s clear, structured, and written in natural language. That means using headings, simple FAQs, conversational tone and answering common patient questions directly. Also limit overly technical jargon unless your audience is already highly informed. AI tools often pull from publicly visible pages, so ensure your clinic’s content is open, well-formatted and as useful as possible.
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95% increase in total Conversion Rate
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Case Studies
Get More, Through ChatGPT
Reach out today to get more bookings from recommendations.
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